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Cro & Funnel Optimization for Two-Stage Discount Offer (Squarespace + Google Ads)

Published on the June 11, 2025 in Sales & Marketing

About this project

Open

We are running Google Ads campaigns to a funnel built on Squarespace. Although we’re getting traffic, conversions are currently at 0%. We're looking for a specialist in Conversion Rate Optimization who can validate traffic sources, and implement real platform optimizations to drive measurable sales or lead conversions.

This is not a theory-based request — we need hands-on implementation:

Real platform edits (copy, layout, structure)

Strategy for timers, urgency elements, payment placement, etc.

Validation of current traffic sources and search terms

Setup of event tracking if necessary

We currently have two funnels running for an eCommerce service-based offer:

www.stratupdate.com/deals – main entry point for cold traffic offering 30% off.

www.stratupdate.com/deals-1 – remarketing funnel offering 50% off to users who previously visited the main offer.

This project is ideal for someone who has proven CRO experience with direct implementation, not just audits or recommendations.
If you usually deliver PDF audits without touching the funnel, this is not for you.

We will request documentation of changes made and impact observed.
Our goal is to achieve 7 confirmed clients per week (starting realistically with 2–3) through proper optimization and traffic validation.

Project overview

This project is part of a growth-focused strategy where I offer done-for-you eCommerce setups for creators, small business owners, and offline entrepreneurs who want to launch digital stores without dealing with tech. The funnel system is built and live (Squarespace), with Google Ads running and tools like GA4, Microsoft Clarity, and Search Console already integrated. We’re driving traffic — now it’s time to optimize and convert. I’m looking for someone who can step in, evaluate what’s working, what’s not, and bring actionable insights that lead to results. This is a performance-driven project with potential for ongoing collaboration if we align well.

Category Sales & Marketing
Subcategory Data Analytics
Project size Medium
Is this a project or a position? Project
Required availability As needed

Delivery term: Not specified

Skills needed

Google Analytics Marketing Strategy Advertising on Google,...

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