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Expert Sales Professionals Needed for Civil Construction Company Products

Published on the April 01, 2024 in Sales & Marketing

About this project

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Our company, located in Southwest Florida, specializes in the manufacture and sale of high-quality cabinets, vanities, and custom closets for the civil construction sector. As we aim to expand our market presence and increase sales, we recognize the need for a strategic approach to both organic and paid digital marketing.

The objective of this project is to hire freelance professionals with expertise in sales, digital marketing, and analytics. These individuals will be responsible for creating and executing marketing campaigns across platforms like Google Ads and Facebook Ads, targeting our primary English-speaking market while also reaching out to Spanish and Portuguese-speaking demographics to leverage the diverse Florida population.

Key Requirements:

Proficiency in English is mandatory; fluency in Spanish or Portuguese is a significant advantage.
Demonstrated experience in digital marketing, particularly in running successful paid advertising campaigns.
Strong analytical skills to track campaign performance and adapt strategies accordingly.
Familiarity with the construction industry and our specific product lines (cabinets, vanities, and custom closets) is preferred.
Project Goals:

Develop and implement comprehensive marketing strategies to drive sales.
Utilize paid and organic marketing channels to increase product visibility and market penetration.
Analyze market trends and campaign performance data to optimize ongoing marketing efforts.
This project is an opportunity for skilled sales and marketing professionals to contribute to a growing company in a competitive industry. Success in this role requires a combination of strategic thinking, marketing expertise, and the ability to adapt to evolving market dynamics.

Project overview

Our company, based in the competitive landscape of Southwest Florida’s civil construction industry, specializes in producing and selling cabinets, vanities, and custom closets. To enhance our market position and drive sales growth, we are initiating a project aimed at harnessing digital marketing channels, including both organic and paid traffic sources such as Google Ads and Facebook Ads. The project's primary objective is to identify and engage freelance professionals who are proficient in English, with preference given to those who also speak Spanish or Portuguese, reflecting Florida's diverse demographic. These professionals will be tasked with executing targeted marketing campaigns to promote our products effectively to a broader audience. Contextual Highlights: The necessity for digital marketing expertise to navigate the complexities of online sales and marketing channels. The strategic importance of linguistic skills in English, Spanish, or Portuguese to communicate with and penetrate diverse market segments within Florida. The focus on leveraging analytics and market insights to refine and optimize marketing strategies continually. Project Significance: This endeavor is more than a marketing campaign; it is a strategic move to solidify our brand’s presence in the market, ensuring we remain competitive and responsive to market demands. Success in this project will not only result in increased sales but also in the strengthening of our market position and brand recognition within the construction industry. We are seeking individuals with a strategic mindset, a thorough understanding of digital marketing in the construction or related industries, and the capability to implement campaigns that drive real results. This project offers the chance to contribute significantly to our company's growth and to forge a path for continued success in an evolving marketplace.

Category Sales & Marketing
Subcategory Other
Project size Medium
Is this a project or a position? Project
Required availability As needed

Delivery term: Not specified

Skills needed

Facebook Internet Marketing Marketing Creative Writing Graphic Design Google AdWords Social Media Marketing

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