Feminine Wordpress Website Enhancement for Wellness Brand

We are seeking an experienced WordPress developer to significantly enhance our wellness-inspired website. The primary goal is to improve the overall look, structure, and functionality to establish a professional brand presence and enable various monetization strategies.

Our website focuses on wellness, self-growth, glow-up routines, and healthy recipes, specifically targeting a female audience. We aim for a fresh, feminine, organized, and professional aesthetic, ready for monetization through affiliate links, lead magnets, and digital products.

Scope of Work:
- Redesign the homepage layout to enhance visual appeal and ensure consistency with our brand identity.
- Systematically organize and link existing categories and subcategories, including blog posts, recipes, self-development content, beauty tips, and glow-up routines, for improved user experience.
- Implement an intuitive menu structure that facilitates easy navigation throughout the site.
- Optimize the website for optimal speed and full mobile responsiveness across all devices.
- Apply on-page SEO best practices to improve search engine visibility.
- Integrate a featured image section for all blog posts, ensuring a cohesive visual style.
- Verify and ensure proper linking for all images and buttons across the site.

Design Preferences:
The desired design aesthetic is clean and feminine, utilizing pastel tones or a neutral wellness color palette. Soft typography is preferred to complement the overall theme.

Additional Information:
We currently have 19 blog posts published on the site. Our website is hosted on SiteGround. Comprehensive color palettes and branding guidelines will be provided to ensure design consistency.