Comprehensive Marketing Strategy for Collagen Product Launch in Us Market

We are seeking an experienced marketing professional or agency to develop and execute a comprehensive marketing strategy for the launch of our new collagen product in the United States market. The ideal candidate will have a proven track record in consumer product launches, particularly within the health, wellness, or beauty sectors. The project involves developing a full go-to-market strategy, identifying key target demographics, competitive analysis, defining optimal marketing channels (e.g., Digital advertising, social media, influencer marketing, PR), crafting compelling messaging, and outlining a detailed execution plan with measurable KPIs. We are looking for a strategic partner to ensure a successful and impactful entry into the US market.