Email Marketing & Google Ads Specialist for Lead Generation

We are seeking an experienced and proactive Email Marketing and Google Ads Specialist to join John Trad, LLC, a certified U.S.-Based translation and interpretation agency. Our primary goal is to significantly increase qualified lead generation and enhance our market visibility through expertly managed email automation and Google Ads campaigns.

Key Responsibilities:
*  Develop and implement comprehensive email marketing campaigns, including audience segmentation and automated follow-up sequences.
*  Design, launch, and optimize Google Ads campaigns, covering both Search and Display networks, with a focus on our core target markets: legal, immigration, healthcare, and education.
*  Conduct A/B testing for various campaign elements to maximize performance.
*  Monitor, track, and report on campaign performance, providing actionable insights and recommendations.
*  Apply strong knowledge of CRM strategies and client funnel building to ensure seamless lead nurturing and conversion.

Ideal Candidate Profile:
*  Proven experience in B2B and/or B2C services or agency environments, particularly within marketing or lead generation roles.
*  Google Ads certification is highly preferred.
*  Demonstrated ability to communicate effectively and a strong results-driven approach.
*  Bilingual proficiency in English and Spanish is a significant advantage.

This is a remote, freelance, or part-time opportunity, and we are looking to establish a long-term, collaborative partnership.