About this project
sales-marketing / advertising-on-google-facebook
Open
We are a performance marketing company seeking an experienced Media Buyer to manage and optimize campaigns across various compliant push and pop ad networks. This is a hands-on role for a professional with proven expertise in platforms such as PropellerAds, AdsTerra, MGID, and Outbrain. We are looking for someone who can hit the ground running without extensive training.
Key Responsibilities:
- Launch and continuously optimize paid display and native advertising campaigns across specified networks.
- Conduct structured creative testing for angles, headlines, and thumbnails, implementing a test-and-kill approach.
- Set up and validate S2S postback tracking to ensure accurate data.
- Implement zone and publisher-level exclusions and adjust bids based on cpa/roi data.
- Provide critical feedback on funnel performance, identifying and flagging prelander and landing page issues that impact conversion rates.
Required Qualifications:
- Direct, verifiable hands-on experience with at least two of the following networks: PropellerAds, AdsTerra, MGID, or Outbrain.
- Demonstrated experience managing significant monthly ad spend on these networks.
- Deep understanding of end-to-end performance marketing funnel mechanics.
- Proficiency in S2S postback tracking setup and troubleshooting.
- Ability to optimize campaigns primarily through independent data analysis.
- Strong communication skills in English, with an independent and reliable work ethic.
Nice to Have:
- Prior experience in direct-response or lead-generation marketing.
- Familiarity with popular tracking platforms like Voluum, RedTrack, or similar tools.
Category Sales & Marketing
Subcategory Advertising on Google, Facebook
What do you need? Small campaigns, for few products or services
Delivery term: Not specified
Skills needed