Dynamic Marketing Assistant for Agency Growth and Gtm Channel Experimentation

Icebreaker Agency is seeking a proactive Marketing Assistant to collaborate directly with the founders on agency growth initiatives. This role involves hands-on testing of new marketing hypotheses, experimenting across various go-to-market (GTM) channels, and identifying effective strategies. If you are curious, resourceful, and enjoy seeing the direct impact of your contributions, you will be a great fit.

Key Responsibilities:
*  Manage and execute social media activities across platforms such as Instagram, Facebook, and LinkedIn.
*  Identify and engage with opportunities on various online platforms (e.g., Reddit), including outreach, responding to relevant discussions, and lead identification.
*  Assist in testing new marketing hypotheses and GTM channels alongside the founders, providing reports on performance and effectiveness.
*  Perform light copywriting tasks, including creating posts, drafting replies, composing short outreach messages, and editing content.
*  Utilize AI tools and large language models to enhance efficiency in daily tasks and small projects.
*  Provide support for diverse day-to-day marketing activities as needed.