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Performance Marketing Manager for fintech in Mexico

Published on the June 08, 2021 in Sales & Marketing

About this project

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AskRobin is an online credit marketplace operating in Mexico, which helps you find the best loan offers for you on the market. We offer our users free credit score & analysis of their financial profile, along with the best offers we can find.

In order to scale this value across our potential userbase and acquire new customers, we are looking for a performance marketing manager who will take our Facebook ad campaigns and run them on a daily basis

Main tasks include:

- Weekly reporting of the progress: performance update (according to KPI's), organizing new creatives & copy (you will have team support on this)
- Uploading ads to Facebook
- Researching, finding and setting up new audiences
- Constant A/B testing of ad copy, creatives, placement
- Keeping in touch with Facebook updates & trends

In short term, we need to lower our cost of acquisition and find the best matching audiences for our product (within 1-2 months) and scale the volumes minimum of 30% per month (stable, scalable growth for 6 months).

Category Sales & Marketing
Subcategory Advertising on Google, Facebook
Is this a project or a position? Project
Required availability Part time

Project duration 3 - 4 months

Skills needed

Facebook Google AdWords Internet Marketing Blogs Marketing Social Media Marketing Advertising on Google,... SEO Facebook Ads Instagram Ads

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