B2b Outbound Prospecting & Appointment Setting (U.S. Market)

We are seeking an experienced freelance B2B Cold Caller / Appointment Setter based in Latin America to execute an outbound phone prospecting campaign. The primary focus is on targeting small and medium-sized businesses (SMBs) in the United States to generate qualified sales meetings.

This role is strictly for top-of-funnel activities; no closing is required. The objective is to initiate conversations, understand prospects' current telecommunications setup, qualify the business opportunity, and schedule sales-ready meetings for our U.S.-Based sales executive.

Scope of Work:
* Conduct outbound cold calls using provided prospect lists.
* Engage directly with business owners, C-level executives, and key decision-makers.
* Identify current telecom providers, service pain points, and potential switching intent.
* Apply our established qualification framework, confirming genuine intent to address issues within 30 days.
* Book qualified meetings directly into the sales executive’s calendar.
* Accurately log all call outcomes, notes, and lead statuses in our CRM.

Provided Resources:
* Targeted account lists and a clearly defined Ideal Customer Profile (ICP).
* Comprehensive call scripts and an objection-handling playbook.
* Access to our CRM and a structured sales pipeline.
* Product onboarding and continuous campaign guidance.

Requirements:
* Advanced/Fluent English (C1/C2) with clear, confident spoken communication essential for U.S. Business calls.
* Proven track record in B2B Cold Calling or Appointment Setting specifically for the U.S. Market.
* Strong ability to bypass gatekeepers and effectively overcome live objections.
* High level of discipline for managing daily outbound call volume and precise CRM data entry.

Preferred Experience:
* Prior freelance experience in sectors such as Telecom, SaaS, Merchant Services, Insurance, or high-volume U.S. B2B campaigns.

Budget & Payment Model:
We offer a flexible payment structure that combines an hourly or fixed rate with performance incentives for each qualified appointment booked. Project rates will be discussed during the proposal stage.