B2b Sales Strategist for Wholesale & Industrial Products Sales Recovery

Key Responsibilities

Market & Distributor Analysis 
Provide a short but effective assessment of our wholesale environment, including distributor behavior, pricing competitiveness, product positioning, and recent market changes. Identify whether the decline is linked to competition, pricing, saturation, or buyer shifts.

Sales Drop Diagnostic (–30%) 
Deliver a clear explanation of the sales decline, highlighting affected product categories, distributor trends, competitive moves, and structural issues. The diagnostic should be concise and focused, aligned with the project’s limited scope and budget.

Sales Recovery Strategy 
Develop a compact recovery plan including distributor reactivation ideas, pricing adjustments, communication improvements, and tactical actions to regain lost volume. The strategy should be practical and easy to implement.

Sales Scripts & Communication Tools 
Create short, effective B2B sales scripts, follow‑up messages, and reactivation templates tailored to wholesale buyers and hardware stores.

Stock Offers & Commercial Proposals 
Provide simple, attractive stock offer ideas, bundle deals, or volume‑based discounts designed to stimulate immediate orders.

B2B Email Campaigns 
Build a small set of commercial email templates focused on reactivation and follow‑up, optimized for high reply rates.

Deliverables

Brief sales drop diagnostic

Short market and competitor overview

Distributor insights

Pricing competitiveness notes

Compact recovery strategy

Sales scripts (short format)

Stock offer ideas

Email templates

Follow‑up messages

Basic KPI suggestions

Ideal Candidate

Experience in wholesale, hardware, DIY, industrial supplies, or distribution

Background in B2B sales strategy

Ability to deliver concise, actionable recommendations

Comfortable working within a strict budget limit (max €200)

Clear communication skills in English

Important Note 
This is a small project with a fixed maximum budget of €200. Please apply only if you can work within this limit and deliver a compact, high‑value analysis without requiring extended consulting hours.

Screening Questions

Describe your experience with wholesale or hardware distributors.

Have you previously analyzed a sales drop?

What frameworks do you use for quick market and competitor analysis?

Can you share an example of a compact recovery plan you developed?

Are you comfortable working within a maximum budget?