Creative Ads Specialist for Design-Build Company Marketing

ATP Development & Construction, a full-service design-build company based in Pasadena, CA, specializing in residential construction, ground-up builds, ADUs, hillside homes, and remodeling, is expanding its internal marketing department. We are seeking a Creative Ads Specialist to manage both graphic design and paid advertising efforts.

Key Responsibilities:
* Design compelling ad creatives, social media graphics, email templates, and various brand assets using Canva Pro.
* Develop and execute Meta (Facebook + Instagram) and Google Ads campaigns.
* Craft concise and effective short-form ad copy for all paid campaigns.
* Monitor campaign performance weekly, providing detailed reports on key metrics such as roas, cpl, and ctr.
* Conduct A/B testing for creatives and audience segments to optimize results and improve campaign efficiency.
* Ensure consistent brand representation across all visual and textual marketing deliverables.

Required Tools: Proficiency with Canva Pro, Meta Ads Manager, Google Ads, Google Analytics, and Meta Pixel setup.

Candidate Profile: We are looking for a professional with at least 2 years of proven experience in managing paid ad campaigns and a strong portfolio showcasing ad creatives and brand-related design work. The ideal candidate will be a strong communicator, highly organized, and capable of meeting deadlines consistently. Fluency in English is required.