Strategic Social Media Growth and Marketing Department Establishment

We are seeking a highly skilled and experienced professional to lead the growth of our social media presence and establish our new marketing department. This role requires a strategic thinker who can not only execute social media campaigns but also lay the foundational structure for a comprehensive marketing operation. The ideal freelancer will work closely with our team, following our directions and guidance to develop and implement effective strategies. Key responsibilities include: developing and executing a robust social media strategy to increase brand awareness and engagement, creating compelling content across various platforms, analyzing performance metrics, and optimizing campaigns. For the marketing department, the role involves defining departmental goals, outlining key processes, recommending necessary tools and technologies, and potentially assisting in the initial stages of team building. We are looking for someone who can bring expertise and a proactive approach to help us build a strong and sustainable marketing presence.